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Understand your visibility in AI-driven search

See how AI systems interact with your site, measure your AI visibility, and optimize for it

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AI is already using your content, most SEO teams just can’t see how

What Oncrawl offers

AI Search Lens

Identify and track AI bot activity on your site and measure your AI search visibility using real log and crawl data.

Content Lens

Evaluate your content’s quality and AI-readiness at scale with prioritized recommendations for improvement.

Cross analysis

Cross-reference AI bot activity with crawl metrics to understand what drives AI visibility.

Real data for every stage of your AI search strategy

Monitor AI bot activity on your site

Know which AI systems are crawling your site, how often, and what they’re accessing.

  • Identify crawl activity from AI bots including OpenAI, Perplexity, Claude, Gemini, and Mistral.
  • Distinguish between AI training bots and AI user bots: their impact on your visibility is different.
  • Track how AI bot behavior changes over time and across sections of your site.
  • Compare which content AI systems consume versus what search engines prioritize.

Measure and improve your AI search visibility

Go beyond bot monitoring to understand whether your content is actually being cited in AI-generated answers.

  • Measure AI search visibility at scale by tracking which pages AI user bots access for potential citation.
  • Identify where pages drop off in the indexation → citation → traffic funnel.
  • Cross-reference AI bot activity with crawl metrics like depth, load time, word count, and structured data to understand what drives citations.
  • Spot quick wins: cited pages that return errors or have thin or missing content.

Evaluate and optimize your content for modern search

AI systems read your content and its quality helps determine whether it gets cited or ignored.

  • Identify what’s holding content performance back: duplication, structural issues, thin content, or relevance gaps.
  • Get prioritized, actionable recommendations so your team knows where to focus first.
  • Evaluate content against modern ranking signals like intent coverage and semantic completeness.
  • Scale content assessment across large sites without adding manual review overhead.

From monitoring to optimization: a complete, connected approach to AI search

See what Oncrawl can do for you

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Our clients’ results speak for themselves

«The closest thing to reality for AI visibility, AI traffic insights we can trust»

AI Search Lens stands out because it’s grounded in real server log data, the most trustworthy source available for understanding AI citations and LLM referral traffic. Combined with Oncrawl’s retroactive segmentation, it helps us uncover and monitor insights that would otherwise be out of reach, prioritize our GEO work, and communicate opportunities clearly to CMOs, developers, and specialists alike.

Rasmus Lindbacke
Head of SEO
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